Franchise.
WatchHouse began in 2014 with the ambition to pursue excellence in coffee, design and hospitality.
We’ve since built an owner-operated estate across London and New York, rooted in consistency, craft and care.
We carefully select franchise partners who share our vision. Join us and be part of world-class coffee in world-class cities.
Modern Coffee sets us apart.
Modern Coffee is our pursuit of excellence: exceptional coffee, considered design, and an experience that anticipates every detail. It guides everything from the design of each House to the way we welcome guests.
Marsa Boulevard, our first franchise in the UAE.
Strong foundations.
Just like our owner-operated Houses in London and New York, each House under a franchise partnership reflects our shared values while responding to its local setting.
Our Roastery and Bakery sit at the heart of what we do, ensuring quality, consistency and craft across every House. These foundations maintain our standards, while adapting to local cultures, flavours and expectations. They ensure every House feels recognisably WatchHouse, while remaining rooted in its surroundings.
Globally recognised.
We’re proud to be recognised globally as a leader in specialty coffee.
Partnerships built on excellence.
We form franchise partnerships with founders, entrepreneurs and experienced operators who share our commitment to excellence.
We look for those who value premium hospitality and cultural literacy, and have the ambition to build a considered, future-facing estate. Experience in franchising or hospitality is preferred, but above all, we seek alignment with our purpose, values and standards.
