This October, WatchHouse took shape within Frieze London, our first time inside one of the world's most significant contemporary art fairs.
From our Houses to Frieze London, spaces that inspire – rooted in art and design – have always been at our core.
A Barbara Hepworth hangs quietly on the back wall of WatchHouse St John’s Wood. In Fitzrovia, the art of Kandinsky inspires the circular flow of the House. In Borough, glassworks from local artisans take centre stage.
As Frieze took over Regent’s Park from 14 to 18 October, the shape of our space within the fair looked different to our Houses, but the meaning behind our presence remained the same. Rooted not only in what was served, but in how it was served, where it was served, and the way it made people feel.
Five days, many pours, and plenty of art in between.