A core value of The WatchHouse is to conduct business responsibly. Supporting a more equal, transparent coffee trade is an essential part of that. We want to increase awareness, empowering you the consumer to make informed choices between which kind of economic model you are interested in supporting.
This is the overall cost to get green coffee from the farm to export. It is made up of 3 key costs.
The price the producer gets paid and pays their staff from.
Processing, quality assessment,storage, milling.
Movement of the coffee cherry/processed green at origin.
Shipping & Transport.
The cost of getting the coffee to instore warehouse. Includes shipping, import, insurance, financing, overheads etc.
Importer & Duty Costs.
This price is dictated by global economic forces such as supply & demand, which is set by the largest suppliers & the largest buyers.